Book Reviews

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rifles-mark-urban

Rifles — Six years with Wellington’s Legendary Sharpshooters

In Mark Urban’s Rifles you’ll read about how they fought, their wounds and care, dessertion and everything else that formed a part of a soldiers life in the 1900′s.

the-fogotten-legion

The Forgotten Legion

The Forgotten Legion is the first volume in Ben Kane’s Forgotten Legion Chronicles. It’s the story of 4 people whos lives have been shapped by Rome.

how-to-write-great-copy

How to Write Great Copy

It probably comes as no surprise that the books I enjoy most about marketing and advertising are written by copywriters…

emissary_pb

Emissary — Percheron Book Two

  • Author: Fiona McIntosh
  • Publisher: Orbit
  • Classification:
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So I’ve at last got around to reviewing the second Percheron book, Emissary. I thought the first book, Odalisque, was kinda good so I was looking forward to seeing where Fioana McIntosh went with it all…

the-copywriters-handbook-third-edition

The Copywriter’s Handbook — Third Edition

This book is aimed at both experienced and new/potenital copywriters. It’s a practical hands-on guide with tips, tricks and lots of examples of good copywriting in action.

ogilvy-on-advertising

Ogilvy on Advertising

  • Author: David Ogilvy
  • Publisher: Vintage
  • Classification: ,
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David Ogilvy is one of the original true greats of advertising. He headed up the still extremely successful Ogilvy agency and of course wrote books on the topic. He’s also responsible for the infamous eyepatch for Hathaway shirts and that Rolls-Royce line…

flashman-in-the-great-game

Flashman in the Great Game

  • Author: George MacDonald Fraser
  • Publisher: Harper Collins
  • Classification:
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We’re covering 1856-1858 in this 5th installment of the Flashman Papers. And where in the world would you really not want to be? India, just in time for the Indian Mutiny. Lucky old Flashy…

the-brand-gap

The Brand Gap

  • Author: Marty Neumeier
  • Publisher: Aiga
  • Classification: ,
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The Brand Gap is a very small (189 pages excluding the index) book on branding. It tries to show how business strategy and creative design can not only live together, but to work together to create real competitive advantage. The book is split into 5 chapters covering: Introduction — what a brand is and isn’t [...]

the-gladiator-simon-scarrow

The Gladiator

Centurians Macro and Cato are on their way back to Rome after another eventful adventure. However, due to a natural disaster they end up on the small island of Crete without much hope of getting back. What then unfolds will sound fimilar to fans of Roman history, as a slave revolt throughs the island into [...]

creative-advertising

Creative Advertising

  • Author: Mario Pricken
  • Publisher: Thames & Hudson
  • Classification: ,
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Mario Pricken is a creative director who also trains creative teams, and he looks to have put this experience to good use in Creative Advertising. The books covers a range of topics to help kick start the creative process and these are split into six sections, split across 263 pages: DreamTeam: A framework for great [...]