‘Copywriting’ Book Reviews

david-ogilvy-confessions-of-an-advertising-man

Confessions of an advertising man – Has Ogilvy let me down?

Some of you may have heard of this little novel? But read the review anyway to find out if Ogilvy let me down…

write-copy-make-money-andy-malsen

Write Copy, Make Money

  • Author: Andy Maslen
  • Publisher: Marshall Cavendish Business
  • Classification: ,
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Solid advice on how to build a successful freelance copywriting business, or any other kind to be perfectly honest.

write-marketing-copy-gets-results-james-essinger

How to Write Marketing Copy that Gets Results

This is a book on copywriting that’s aimed as much at management as people looking to write for a living.

how-to-write-great-copy

How to Write Great Copy

It probably comes as no surprise that the books I enjoy most about marketing and advertising are written by copywriters…

the-copywriters-handbook-third-edition

The Copywriter’s Handbook — Third Edition

This book is aimed at both experienced and new/potenital copywriters. It’s a practical hands-on guide with tips, tricks and lots of examples of good copywriting in action.