Confessions of an advertising man – Has Ogilvy let me down?
- Classification: Advertising, Copywriting, Marketing
- Rating:
Some of you may have heard of this little novel? But read the review anyway to find out if Ogilvy let me down…
Some of you may have heard of this little novel? But read the review anyway to find out if Ogilvy let me down…
Solid advice on how to build a successful freelance copywriting business, or any other kind to be perfectly honest.
This is a book on copywriting that’s aimed as much at management as people looking to write for a living.
It probably comes as no surprise that the books I enjoy most about marketing and advertising are written by copywriters…
This book is aimed at both experienced and new/potenital copywriters. It’s a practical hands-on guide with tips, tricks and lots of examples of good copywriting in action.